By: Wijaya WA and Rahayu WP
A food label is an important tools for food trade activities, thus it required to be regulated and controlled so the information about the food that delivered to the public was true and not mislead. This research was a descriptive research with aimed to evaluate the degree of fulfillment of food product labels of Small Medium Enterprises (SMEs) in Bogor compared with existing regulations (Indonesian Act Number 18 of 2012). Samples were chose from three majority of SMEs products in Bogor, there were flour products and its processing; products from the process of grains and tubers; and softdrink and powdered beverages products. Four group of element were tested: 1) technical labeling, 2) format content, 3) minimum information, and 4) prohibited information. The results showed the level of fulfillment for those three types of products were: 1) technical labeling: 44, 45, and 73%, 2) format content: 75, 80, and 60%, 3) minimum information: 69, 64, and 66%; and 4) prohibited information: 99, 100, 96%, respectively. The average level of fulfillment for those three types of products were 72, 72, and 74%, respectively. This low result of level of fulfillment showed that it still need further development of SMEs, especially about food labelling criteria according to the existing regulations.
Keywords: Label, level of fulfillment, regulations, SMEs
Published at Jurnal Mutu Pangan 1(1): 65-73.2014